Natural Organic SEO Company
What is a natural organic seo company? Well lets break it down. SEO stands for search engine optimization and is the process to improve the performance of a website in search engine results. Organic refers to the natural or non paid search results. The paid results are usually the top three at the top and down the right hand column. The organic results are below the paid results and make up the largest portion of the search result page
Paid result listings are merely whoever decides to spend the most money to appear for that keyword. Natural or Organic search results are determined by the search engines based on a number of factors. The search engines will weigh the factors based on their algorithm and determine the strongest or most trust site. Although it is a matter of speculation because the search algorithms are secret, over 200 different factors are considered to determine the strength of the website.
An organic seo company will analyze and improve these myriad factors on a particular website to improve search engine ranking and thus increase targeting keyword traffic to the website.
Search engine optimization generally consists of on page and off page improvements. On page changes can consist of changes to coding and content. Search engines do not read all computer code the same so having your website coded in a correct manner can improve how well the search engine reads and understands the website. Off page improvements can consist of inbound linking strategies. The key here is quality not quantity of targeted inbound links to convey to the search engines the strength of your website.
Here are some positive organic seo ranking factors. On-page: keyword in domain, keyword in meta and title tag, quality related outbound links, outbound link stability, new content, amount of content, unique content, site age. Off-page: incoming links (total number and amount from strong sites), paced link acquisition, links from same niche, links from directories, website traffic, time on page and site, user bookmarks, referring sites and keywords.
Here are some negative organic seo ranking factors. On-page: keyword stuffing, affiliate sites, cross linking, links to bad sites, profanity, copied content, dynamic pages, excessive javascript, flash pages, frames, invisible text,. Off page: traffic buying, new links, links from bad neighborhoods, server reliability, pages dropped, purchased links, reciprocal links, links acquired too quickly.
Who is the best organic seo company? Well that is up for debate but a good answer is the one that produces high ranking natural organic search results for their customers. Any time you are considering hiring an organic seo company, seo consultant, or seo expert make sure that they first produce results of their work for their clients. The best organic seo company will also have high ranking organic seo results for their website as well. Ask them what competitive terms their website ranks for in the search engines. If they can't rank their sites they will not be able to rank yours either.